SPECIAL NOTE: I originally wrote this post in 2017 for my personal blog site, which I discontinued a few years ago. Because Brielle Galleries was in large part responsible for kickstarting the Cybis studio's success, I have resurrected the post and added some new images and information. Most of us have a few special places [...]
A few years ago, David Armstrong (of Armstrong’s Gallery, one of the major Cybis retailers during the boom years) sent me some Cybis press photos and marketing literature from the 1970s and early 1980s. One of the most interesting was the instruction sheet that the studio sent to the retail galleries who wanted to host [...]
Although there is an Archive post showing examples of the Cybis studio’s publications and advertising, I did not delve into the actual relationship that Cybis had with its retailers. It turned out to be quite an interesting case study. The history of ‘modern’ (i.e., recognizable by most people) Cybis begins in the late 1950s, when [...]
THE CYBIS ARCHIVE 